Please read these Terms carefully before using this website, booking a consultation, requesting a quote, or purchasing services from us.

By using this website or engaging our services, you agree to these Terms.

1. Who we are

Nova Pulse Marketing is the trading name of Iana Ovchinnikova, operating as an independent marketing service provider in the United Kingdom.

In these Terms, “we”, “us” and “our” refer to Nova Pulse Marketing.

Business name: Nova Pulse Marketing
Legal owner: Iana Ovchinnikova, trading as Nova Pulse Marketing
Business location: Manchester, Lancashire, United Kingdom
Email: hello@novapulsemarketing.uk
Website: novapulsemarketing.uk

Nova Pulse Marketing is not currently registered as a limited company.

2. What we do

Nova Pulse Marketing provides online marketing and digital services for local businesses and service-based businesses.

Our services may include:

• marketing strategy;

• website design or website improvement;

• SEO and local visibility support;

• Google Business Profile optimisation;

• social media content strategy;

• Instagram and social media support;

• branding and visual direction;

• content planning;

• marketing audits;

• marketing automation;

• consultation and advisory services;

• other related digital marketing services agreed with the client.

The exact services, deliverables, timeline and fee will be agreed separately in writing by proposal, invoice, email, message, or service agreement.

3. Use of this website

You agree to use this website lawfully and respectfully.

You must not:

• use this website for illegal, harmful or fraudulent purposes;

• attempt to interfere with the security or operation of the website;

• copy, reproduce or misuse our website content without permission;

• submit false, misleading or harmful information through any form;

• use this website in a way that could damage Nova Pulse Marketing or other users.

We may update, change, suspend or remove parts of this website at any time.

4. Enquiries and consultations

Submitting an enquiry, booking a call or requesting information does not create a client relationship unless we agree to provide services to you.

We may refuse a project if we believe it is not suitable, outside our expertise, unlawful, unethical, or not aligned with our business.

Any advice given during a free consultation is general guidance only and should not be treated as a full marketing strategy unless we have agreed to provide that service.

5. Quotes, proposals and scope of work

Any quote or proposal we provide will be based on the information available at the time.

A project begins only when we have confirmed the work in writing and any required payment, deposit or first instalment has been received.

The scope of work will be limited to the services and deliverables agreed in writing.

If you request extra work, additional revisions, new pages, new designs, extra calls, urgent delivery, additional platforms, or services outside the agreed scope, we may charge an additional fee.

We are not responsible for work that has not been agreed as part of the project scope.

6. Client responsibilities

To allow us to deliver the services properly, you agree to:

• provide accurate and complete information;

• provide required materials, content, images, brand assets, access details and feedback on time;

• make decisions within agreed timeframes;

• ensure that you have the right to use any content, images, logos, fonts, testimonials, customer data or materials you provide;

• check and approve work carefully before publication;

• tell us promptly if anything is incorrect, outdated, misleading or legally sensitive;

• maintain your own backups, passwords and account security.

Delays in providing information, materials, access or feedback may delay the project. We are not responsible for delays caused by the client or by third-party platforms.

7. Access to client accounts

To provide services, we may need access to your website, social media accounts, Google Business Profile, analytics tools, advertising accounts, email marketing tools, booking systems, CRM, automation tools, Canva, Wix, Meta, Google platforms or other business systems.

You are responsible for ensuring that you have authority to provide this access.

We will use client account access only for the purpose of delivering the agreed services.

Where possible, you should provide collaborator access, user permissions or limited access rather than sharing passwords directly.

You remain responsible for:

• your own account security;

• removing our access when it is no longer required;

• any third-party platform terms;

• any payments, subscriptions, renewals or charges connected to your own accounts.

8. Fees and payment

Fees will be agreed before the project begins.

Payment terms will be stated on the relevant proposal, invoice, checkout page, email or service agreement.

Unless otherwise agreed in writing:

• payments must be made in pounds sterling;

• work may not begin until the required payment or deposit has been received;

• deposits and initial payments reserve time and project capacity;

• late payment may delay the project;

• we may pause work if payment is overdue;

• third-party costs are not included unless expressly stated.

Third-party costs may include, for example, domain names, hosting, website subscriptions, paid plugins, stock images, fonts, advertising spend, email marketing tools, booking systems, automation tools, software subscriptions or other external services.

You are responsible for paying third-party costs unless we agree otherwise in writing.

9. Cancellations and refunds

Cancellation and refund rights depend on whether you are acting as a business client or as a consumer.

Business clients

If you are purchasing services for your business, trade, profession or commercial activity, cancellation and refund terms will be as agreed in the proposal, invoice, email or service agreement.

Unless otherwise agreed in writing:

• deposits and upfront payments are non-refundable once work has started;

• completed work must be paid for;

• work already carried out, time reserved, research, planning, strategy, designs, drafts, consultations and admin time may be chargeable;

• cancellation does not remove your responsibility to pay outstanding invoices for work already completed or costs already incurred.

Consumer clients

If you are buying services as an individual consumer and the contract is made online, by phone, email or another distance method, you may have a legal right to cancel within 14 days.

If you ask us to start work during the 14-day cancellation period, you agree that we may charge you for work completed up to the point of cancellation.

If the service has been fully completed within the cancellation period at your express request, you may lose the right to cancel that completed service.

Nothing in these Terms affects your statutory rights.

Digital, custom and personalised work

Many of our services are custom-made for the client’s business, brand, website, strategy, content, market position or online presence.

Once custom work has started, refunds may be limited because time, expertise and project capacity have already been used.

We will always try to deal with cancellation requests fairly and in line with applicable law.

10. Revisions and approvals

The number of revisions included will be agreed in the project scope.

If no revision limit is stated, we will provide a reasonable number of minor revisions at our discretion.

A revision means a reasonable adjustment to the agreed work. It does not include a completely new direction, new concept, new strategy, new page structure, new service, new platform, or work outside the original scope.

Once you approve work, you are responsible for checking that it is accurate and suitable before it is published or used.

We are not responsible for errors that were present in materials you provided or that you approved.

11. Timelines and delays

We will use reasonable care to meet agreed timelines.

However, timelines are estimates unless expressly agreed as fixed deadlines in writing.

We are not responsible for delays caused by:

• late payment;

• late client feedback;

• missing materials;

• lack of access to accounts;

• third-party platform issues;

• changes to the project scope;

• illness, emergencies or events outside our reasonable control;

• technical problems with hosting, website builders, social media platforms, advertising platforms or other external tools.

If a project is delayed by the client for a significant period, we may reschedule the work according to our availability.

12. Results and no guarantees

We will provide services with reasonable care and skill.

However, marketing results depend on many factors outside our control, including market conditions, offer quality, pricing, competition, location, reputation, customer service, budget, platform algorithms, audience behaviour, website performance, advertising spend and the client’s own actions.

We do not guarantee:

• specific sales;

• specific enquiries;

• specific revenue;

• specific follower growth;

• specific engagement rates;

• first-page Google rankings;

• specific SEO positions;

• specific advertising results;

• specific conversion rates;

• uninterrupted website or platform performance;

• approval by any third-party platform;

• that any marketing platform will continue to operate in the same way.

Any examples, case studies, testimonials or previous results are provided for illustration only and do not guarantee that you will achieve the same outcome.

13. Content, accuracy and legal responsibility

You are responsible for ensuring that your business information, claims, prices, service descriptions, offers, testimonials, images, qualifications, legal statements and regulatory information are accurate and lawful.

We are not responsible for verifying legal, medical, financial, professional, advertising, regulatory or industry-specific claims unless this is expressly agreed in writing.

If your industry is regulated, you are responsible for ensuring that all marketing materials comply with applicable rules, professional standards and legal requirements.

You must not ask us to create or publish content that is false, misleading, unlawful, discriminatory, defamatory, harmful or infringing.

14. Intellectual property

Unless otherwise agreed in writing, we retain ownership of our methods, know-how, templates, systems, processes, strategy frameworks, draft concepts, unused ideas and working files.

Once full payment has been received, you will usually receive the right to use the final agreed deliverables for your own business purposes.

This does not include ownership of:

• rejected concepts;

• unused drafts;

• our internal notes;

• templates;

• strategy frameworks;

• source files or editable files unless agreed;

• third-party assets;

• software;

• fonts;

• stock images;

• platform tools;

• materials licensed from others.

You must not resell, copy, distribute, reproduce or reuse our work for another business without written permission.

15. Client materials and third-party materials

You confirm that you own or have permission to use any materials you provide to us, including text, images, videos, logos, fonts, testimonials, brand assets, screenshots, customer reviews, music, graphics and website content.

You agree to indemnify us against any claim, loss, damage or cost arising from materials you provide that infringe someone else’s rights or break the law.

Where third-party materials are used, such as stock images, fonts, plugins or software, your use of those materials may be subject to separate licence terms.

16. Portfolio and marketing use

Unless you ask us not to in writing, we may refer to your project in our portfolio, website, social media, proposals or marketing materials.

This may include your business name, logo, website link, screenshots, public social media content, project description, before-and-after examples and general results.

We will not intentionally disclose confidential or sensitive information.

If you do not want your project to be shown publicly, please tell us in writing before the project begins.

17. Confidentiality

Both parties agree to keep confidential information private and not disclose it to others unless required by law or necessary to deliver the agreed services.

Confidential information does not include information that is already public, independently developed, lawfully received from someone else, or required to be disclosed by law.

18. Data protection

We will handle personal information in accordance with our Privacy Policy.

Where we process personal information on your behalf as part of client work, the parties may need to agree additional data protection terms depending on the nature of the project.

You are responsible for ensuring that your own business has appropriate privacy notices, cookie notices, lawful basis, consent mechanisms and data protection processes where required.

We are not responsible for your wider data protection compliance unless expressly agreed in writing.

19. Third-party platforms and services

Our services may involve third-party platforms such as Google, Meta, Instagram, Facebook, Wix, WordPress, Canva, Mailchimp, Fresha, booking systems, analytics tools, hosting providers, payment processors or other software.

We are not responsible for:

• changes to third-party platform rules;

• account suspensions or restrictions;

• algorithm changes;

• downtime;

• technical faults;

• loss of data caused by third-party platforms;

• price changes;

• rejected adverts;

• search engine updates;

• changes in platform performance.

You are responsible for complying with the terms and policies of any third-party platforms you use.

20. Limitation of liability

Nothing in these Terms limits or excludes liability where it would be unlawful to do so, including liability for death or personal injury caused by negligence, fraud, fraudulent misrepresentation, or any rights that cannot be excluded under applicable law.

Subject to the above, we are not liable for:

• loss of profits;

• loss of revenue;

• loss of business opportunity;

• loss of goodwill;

• loss of data;

• indirect or consequential loss;

• platform downtime;

• third-party service failures;

• business decisions made based on general advice;

• results affected by factors outside our control.

Where we are legally allowed to limit our liability, our total liability to you will not exceed the amount you paid to us for the specific service giving rise to the claim.

21. Force majeure

We are not responsible for failure or delay in performing our obligations where this is caused by events outside our reasonable control.

This may include illness, emergencies, accidents, internet failure, power failure, platform outages, supplier issues, strikes, government action, extreme weather, cyber incidents, war, civil unrest or other events beyond our control.

22. Termination

We may stop providing services if:

• you do not pay on time;

• you do not provide required information, materials or access;

• you repeatedly delay the project;

• you ask us to do something unlawful, unethical or misleading;

• you behave abusively or unreasonably;

• continuing the project would damage our business, reputation or legal position.

If we terminate a project because of your breach of these Terms, you remain responsible for paying for work completed and costs incurred up to the termination date.

23. Changes to these Terms

We may update these Terms from time to time.

The updated version will be posted on this page with a new “Last updated” date.

The Terms that apply to a specific paid service will usually be the Terms in force when the service was agreed, unless we agree otherwise in writing.

24. Governing law and jurisdiction

These Terms are governed by the laws of England and Wales.

The courts of England and Wales will have jurisdiction over any dispute, except where consumer protection law gives you the right to bring a claim elsewhere.

25. Contact us

If you have any questions about these Terms, please contact:

Nova Pulse Marketing
Iana Ovchinnikova, trading as Nova Pulse Marketing
Email: hello@novapulsemarketing.uk
Location: Lancashire, United Kingdom